Animals’ subjective experiences, or mental states, are the only metric of success for a genuine animal welfare improvement program. Your organisation can trial ideas for improvement, but the animals are the only ones who can tell you if what you’re doing is working or failing. We help you to establish a robust system of monitoring and assessing the welfare of the animals under your care.
Participatory workshops to develop organisational codes and policies for animal welfare and ethics
A system for continuous objective monitoring of animals, using published species-appropriate behavioural measures
Protocols for the regular collection of health and nutrition information from the animals using low-stress handling
Ongoing analysis of animal-based welfare data to evaluate the efficacy of interventions and to identify trends early
The only sustainable animal welfare improvement programs are those that are owned by the entire organisation and are built and driven from the “ground up,” that is, by the primary animal caregivers. We specialise in creating this team buy-in by building consensus with management around goals and engaging primary animal caregivers throughout the entire process of building your organisation’s animal welfare improvement program.
Baseline analysis of your team's current understanding of animal welfare and practical challenges, and tailored education as needed
A strategic plan with a concrete, specific long-term vision for animal welfare based on the strengths and aspirations of your team and the fundamental components that define your unique approach to animal welfare improvement
Participatory prioritisation of actions based on current risks and opportunities to animal welfare identified by your team
A shared accountability system for your team members to track their actions and progress in animal welfare over time
You can only continue improving the lives of animals if you have the continuing support of your customers. For this to happen, it’s important that your customers understand the animal welfare improvement program that you’ve developed so that they can value what you’re doing for the animals under your care. Animal welfare science is not within the average person’s current knowledge, so we help your organisation to communicate the nuts and bolts of animal welfare improvement in a way that anyone can understand.
Executive summary of your organisation's current impact on animal welfare and how that is improving over time
Guidance on new video, graphical, and written content to educate your customers about your commitment to animal welfare
Review of your organisation’s marketing collateral to ensure animal-centric communication
Design of a public-facing brand and communication tools for your evidence-based animal welfare program
Our understanding of animals and their needs is evolving every day, and any evidence-based animal welfare improvement program must remain open and adaptable to new scientific evidence that is published. We help your organisation stay in step with the science by connecting you with the broader animal welfare science community.
Invitation of world-renowned species experts to advance your team's understanding of animal biology, ecology, physiology, and behaviour
Access to global trends and the latest published science in animal welfare to inspire continuous improvement in your organisation
Strategic partnerships with researchers and like-minded organisations around the world to combine efforts and share best practices
Sharing of your lessons learned with the scientific and industry communities in a way that strengthens your organisation's reputation